Our Team
At Cinder Wealth Advisors, we believe that every ember holds the potential to ignite something greater. We partner with business owners, service professionals, and pre-retirees to build tailored financial strategies that turn today’s ambitions into tomorrow’s achievements. With a deep understanding of the complexities our clients face—from scaling a business to preparing for retirement—we offer clear, confident guidance rooted in experience and empathy.
Our process is personal. We take the time to understand what drives you, then craft a plan that aligns your wealth with your values, your vision, and your next chapter. Whether you’re navigating growth or planning your legacy, we’re here to bring clarity and confidence to your financial future.
At Cinder, you’re not just building wealth—you’re building momentum. Let’s turn your spark into something lasting. Let’s rise together.
About our Team
Matt Losanno
With deep expertise in financial planning for business owners and high-net-worth individuals, I bring a unique blend of experience in wealth management and technology-driven strategy. Before founding Cinder Wealth, I worked extensively with ultra-high-net-worth clients and successful entrepreneurs, helping them navigate complex financial landscapes, optimize tax strategies, and structure their wealth for long-term success. My background in tech product management, where I built a $300M business unit, has given me a strategic, analytical approach to financial planning—ensuring my clients benefit from innovative, forward-thinking solutions.
I specialize in working with business owners, including those preparing for liquidity events, succession planning, or multi-generational wealth transfer. My approach goes beyond traditional investment management—I collaborate closely with attorneys, CPAs, and other key advisors to create a fully integrated financial strategy that aligns with my clients’ business and personal goals. Whether it’s structuring an exit plan, optimizing tax efficiencies, or ensuring a lasting family legacy, I take pride in providing clear, proactive guidance.
Outside of work, I’m passionate about giving back to my community and actively volunteer with several nonprofit organizations. I also enjoy spending time with my family, hiking and backpacking, hunting, playing piano, staying fit with running and yoga, and unwinding with a good book or video game. I believe that a well-balanced life—where financial success supports personal fulfillment—is just as important as the numbers on a balance sheet.
Jordan Maruszak, CFP®
With 15 years of experience in the financial services industry, I’ve had the opportunity to work with leading firms like Fidelity Investments, Charles Schwab, Regions Private Wealth and Hancock Whitney Private Wealth. Throughout my career, I’ve gained extensive experience in areas like trading, corporate retirement plan management, financial planning, and tax planning, which has allowed me to develop a well-rounded approach to helping my clients meet their financial goals.
I’ve helped individuals and families navigate the complexities of investment strategies, retirement planning, and tax-efficient wealth management. Whether it’s building a robust trading strategy, optimizing 401(k) contributions, or crafting a comprehensive financial plan that aligns with a client’s long-term objectives, I am committed to offering personalized solutions that make a real impact.
Outside of my professional life, I’m passionate about spending time with my family, hitting the gym, jiu jitsu (when I can fit class in) and coaching youth baseball and t-ball. Coaching has taught me valuable lessons in leadership, teamwork, and the importance of staying patient through challenges—principles that I bring into my work with clients every day.
I take great pride in helping clients feel confident about their financial futures, and I look forward to the opportunity to work with you to develop a plan that meets your unique needs and goals